Our journey began with the establishment of our first trading company, focusing on bringing quality products to the market with a vision for excellence.

Established our first automotive company in the free zone, marking our entry into the automotive industry with our first showroom.

Expanded our automotive portfolio with multiple brands and opened our second showroom, offering customers a wider range of choices.

Established new regional operations at Jabal Al Barakha to better serve our growing customer base across different territories.

Launched our premium automotive divisions, catering to luxury vehicle enthusiasts and automatic transmission specialists.

Ventured into the energy sector with Zul Energy, bringing innovative solutions and diversifying our business portfolio beyond automotive.

Established our global investment division and expanded into tourism, exploring new opportunities and markets worldwide.

Opened our third showroom despite global challenges, demonstrating our resilience and commitment to growth.

Expanded with our fourth showroom and comprehensive automotive services, including rental and maintenance solutions.

Secured multiple prestigious dealerships including Skywell, Kaiyi, Lifan, and Li Auto, embracing the future of sustainable transportation.

Opened our fifth showroom in Jebel Ali and launched green energy solutions alongside comprehensive logistics services.

Our future landmark headquarters spanning over 450,000 SQFT in JAFZA will serve as the nerve center for our global operations.